The Enigin

The Enigin Rules for Sales Presentations

Enigin and Enigin Distributors realise how important it is to have a good sales presentation.

In the typical year, a potential might see three or four dozen sales presentation.

So how do you make certain that it’s YOUR presentation that they remember when it’s time to buy?

The key to this is to use your presentation to create a set of emotions that will anchor your message in the listener’s mind.  There are four rules for doing this:

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Enigin Plc - The Energy Savers

Here at Enigin we strive to save businesses money, time and energy. All of these factors are important in today’s world, for the public, for business owners, workers, homeowners and governments.

Many people today are talking about how they can save money. What steps can they take to make some cut backs. Even small, trivial changes which can make a larger difference over time.

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Enigin Thought - What Management Style do you Use?

Good management is vital for a business to succeed - but how do you manage?Is it with military drive and precision or a more gentle approach?

At Enigin we encourage Enigin Distributors in their own energy saving businesses to adopt clever and clear management strategies - but what approach should they take? Consider the following.

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Become an Energy Saver

There should be a new reward developed, similar to the Energy Saver Award. But this award should go to individuals who excel in doing there bit for energy saving.

At Enigin we help businesses to become energy efficient and savers with Enigin Distributors world wide helping companies and organisations become energy stars, with an award or not. But we should award people as well.

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When Marketing gets too Big for It Boots

Here at Enigin we realise the importance of good marketing and encourage Enigin Distributors to make sure they learn and utilise marketing concepts and strategies.

Clever marketing can make it much easier for a sales team to succeed.  A good, creative marketing team is a real asset, and companies that have them always win more deals than those that don’t.

That being said, there are plenty of marketing groups out there who have, well, gotten a bit too big for their boots, and they start telling little exaggerations, which are all the more dangerous because the marketing group often believes that they’re true.

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Enigin Training - Multitasking, Should You?

Should you try Multitasking?

Recently Multitasking has been cast as a great evil - something you should never do, as you will miss something when emailing during a meeting etc. Surely that is common sense, if you do not give something the right amount of attention you will not complete as well as if you are fully paying attention.

But we still need to multitask, but do it correctly. So here is a bit of Enigin Training, highlighting 10 Truths about Multitasking.

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Energy is The Ability to Work

By Madeleine Whittaker

Do you stop and think about the Energy you use?

What about the Energy you are using right now to read this blog?

Energy is described by some as “the Ability to Work”. When I saw this is surprised me as the definition, it took me a few minutes to wrap the definition round my head and fully understand it. And my understanding is this:

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Save Energy the Enigin Way

More and more businesses today are becoming more interested in saving energy, but not just the in the small ways, like changing light bulbs, turning lights off - there is a much more efficient and advanced way to do it. And here at Enigin Plc we have the answer.

Granted these “smaller” ways are helpful, efficient and very advisable but why not take it one step further. Today we all use dozens… hundreds… even thousands of energy-powered items without even thinking. Lighting, air-conditioning, escalators, production facilities, conveyors & refrigeration to name just a few. Essential tools – but what do they cost to run?

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Conversion Optimisation 5

The Web is very important to marketing but involves more than just having a website - it is one of the major ways of communicating with your customers - then it all comes down to converting potential customers into purchasing customers or long term clients.

At Enigin we deal with web based marketing daily and advise all Enigin Distributors and Enigin Partners to use the web for marketing.

This is an excellent article from MarketingProfs, the last of five:

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Conversion Optimisation 4

The Web is very important to marketing but involves more than just having a website - it is one of the major ways of communicating with your customers - then it all comes down to converting potential customers into purchasing customers or long term clients.

At Enigin we deal with web based marketing daily and advise all Enigin Distributors and Enigin Partners to use the web for marketing.

This is an excellent article from MarketingProfs, the fourth of five:

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